Naples, Fla (January 6, 2021): The Mentoring & Inspiring Women in Radio (MIW) Group announces the application window for the 2021 Mildred Carter Mentoring Program opened today, January 6, 2021. Established in 2002, the MIW’s heritage annual mentoring initiative connects mentees with accomplished women recognized as leaders, mentors and game-changers within all aspects of radio broadcasting. vCreative, the nation’s leading provider of media workflow solutions, is sponsoring the 2021 Mildred Carter Mentoring Program for the second consecutive year.
Four candidates from the radio broadcasting industry - within the sales, marketing, programming, and digital disciplines - will be selected for the 2021 program. For mentee criteria, and instructions on how to apply, please visit https://miw.secondstreetapp.com/Mildred-Carter-Mentee-App-2021/ . The deadline to apply is January 29, 2021.
To view a sampling of past Mentees visit: https://www.radiomiw.com/mentees
Entercom’s Vice President National Partnerships Lindsay Adams, chair of the mentoring program and a 2009 Mentee, says, “The MIW’s Mildred Carter Mentoring Program has been instrumental in providing guidance, leadership and bridging connections within the industry. From personal experience, I can attest It’s an invaluable experience that helps shape and curate career paths and potential.”
Presslaff Interactive Revenue Founder, leader of Second Street Media Enterprise Sales and MIW Group National Spokeswoman Ruth Presslaff, adds, “The Mildred Carter Mentoring Program is the cornerstone of the MIW mission. Many thanks to all who make this possible, including Jinny & John Laderer, Susie Hedrick and the vCreative team for their generous contribution to sponsor this year’s class and to the dedicated volunteer Mentors who give of their time and expertise.”
vCreative Founder and CEO Jinny Laderer says, “Investing and supporting the personal and professional development of the next generation of female leaders in radio is something I am truly passionate about, and I look forward to watching the 2021 MIW Mildred Carter mentees continue to excel in their careers.”
The MIW Group Mentoring Program is named in the memory of Mildred Carter, who, along with her husband, Andrew "Skip" Carter, founded the first African American owned radio station in the U.S. in 1950, when they turned on KPRS Kansas City, Missouri. Mrs. Carter ran the Carter Broadcast Group for many years after the death of Skip Carter, before turning over control of the company to her grandson, Michael Carter in 1987.
About the MIW Radio Group:
The Mentoring and Inspiring Women in Radio (MIW) Group is a volunteer organization consisting of top-level female radio professionals, from across the country, who are dedicated to using their influence and resources to help other women in radio broadcasting develop management and leadership skills. The MIW Group is equally committed to advocating for the advancement of women to senior positions within the radio industry. For more information, please visit www.RadioMIW.com.