Alyson Sprague

Alyson works as Senior Director of Research & Analytics at iHeartMedia.  In this role, Alyson is responsible for developing and leading advertising effectiveness and attribution measurement solutions for thousands of local radio advertisers in all 150 iHeartMedia markets. 

Prior to joining iHeartMedia in 2013, Alyson held roles as Marketing Analytics Manager for a non-profit organization in the Bay Area, Operations Manager at a hotel, and Research Assistant at Stanford and San Francisco State Universities.  Alyson earned an M.A. from Stanford University and has published original research in Anthropology and Social Psychology. 

Alyson is a California native – she enjoys taking coastal hikes with her wife, hanging with her two cats, traveling and skydiving whenever possible.   She is looking forward to learning from and growing with the MIW team!

Jill Masek

Jill Masek is the Director of Sales at Broadcast House Media, a division of NRG Media, LLC.  She has been working for NRG since 2008, when she and her husband moved to the Lincoln area.  Jill was promoted from an Account Executive to DOS in late 2016.  Jill manages a staff of ten sellers. 

Prior to NRG Media, Jill was an AE at Siebert Communications in Beatrice, Nebraska.  She received her start in radio advertising sales while working for an insurance agent in the same strip mall as the local country station.  The sales manager was a client of the agency.  After observing Jill sell an umbrella policy to a fellow insurance customer, the GSM inquired if Jill would ever consider working in radio. The rest, as they say, was history. 

Jill is married to her husband, Andy; they will celebrate their 21st wedding anniversary this fall.  They have one son, Jackson, a sophomore at Lincoln Lutheran High School.  Jill and her family recently moved to a farm near Unadilla.  Together, they enjoy their farm animals, including cows, pigs, chickens, a horse, two donkeys, a miniature pony and two little dogs.  Most of her free time is spent watching Jackson play football, basketball and baseball. 

Dana Schaeffer

Dana Schaeffer is a Producer at ABC News Radio in New York City, working alongside correspondents and station affiliates across the nation. She currently works with news and entertainment, supporting audio and video production, as well as podcasting.

Her passion for radio began at an early age, when she would attend WPLJ/WABC charity baseball games, in hopes to one day join the team. Almost a decade later, she would.

Dana began her radio career at William Paterson University in Wayne, NJ; receiving a BA degree in Media Production. She started as a disc jockey on WPSC-FM and helped the launch of College Radio Day. In 2012, she interned for the Scott and Todd Morning Show on WPLJ. After that internship, she called CBS Radio her home for five years – working for a variety of stations – eventually landing a job as News Producer at the legendary news station, 1010 WINS. At WINS, she covered live broadcast events — including the Macy’s Thanksgiving Day Parade — and was able to expand her knowledge in editing, producing and news writing.

On a whim, she moved to Los Angeles and began working at iHeartRadio. She became a Producer for JoJo on the Radio/KIIS-FM, The Bill Handel Show/KFI-AM and the globally-syndicated iHeartRadio Countdown.

Dana is a member of RTDNA, WGA and could be spotted at countless radio conferences. She believes in the importance of radio, and inspiring those around her with positivity and lending a helping hand whenever she can.