Mentoring and Inspiring Women in Radio Valerie Blackburn

Sponsor Greater Media
 
Mentoring & Inspiring Women in Radio Biography

Shelia Kirby
Senior Vice President, Professional Development
Radio Advertising Bureau
Email: skirby@rab.com


Sheila Kirby is responsible for the professional development group across all of RAB's training services and works with the industry's leadership to develop a professional development practice positioned to serve an evolving industry sales force focused on digital, solution based marketing and sales efforts.

Prior to working at the RAB, Sheila was SVP Talent Development for Tribune Sales Solutions overseeing Training and Development for Tribune's Publishing and Interactive divisions. Before that, Sheila was President of Strategic Sales Development for Interep – the largest independent sales and marketing company specializing in radio in the United States.
Sheila is also the former CEO of Morrison and Abraham – a leading sales consulting firm that specializes in developing new revenue streams for radio, television and newspapers worldwide. During its 20 year history, Morrison and Abraham has helped their clients to develop over $500 million in developmental revenue from the sales side of Fortune 1000 companies.

Sheila has received numerous industry accolades, including consecutive wins since 2004 as one of the American Women in Radio and Television’s “Top 20 Women in Sales and Marketing,” and as one of the “Most Influential Women in Radio” by Radio Ink. She also serves on the Board of Directors for both the Radio Advertising Bureau and on the Executive Committee for MIW organization.

Sheila is a graduate of Lake Forest College, with a BA in Business and resides in Chicago.

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